31, Willow Road - NW3 1TL
Key Building Insights
31, Willow Road is a residential building situated on Willow Road, London, NW3 with 4 addresses.
It ranks as the 1909th largest and 1424th most expensive of the 3,593 buildings in the NW3 area. The most common property type is a period flat built between 1800 and 1911.
The building contains a total of 4 properties: 3 flats and 1 other property.
- Ave. Sale Price
- £781,046
- 10 Year change
- down 8.0%
- Ave. Rental Price
- £2,428pcm
- 10 Year change
- up 39.8%
- Ave. £ per ft²
- £1,388/ft²
- Ave. Gross Yield
- 3.7%/year/yr
Key Building Insights
31, Willow Road is a residential building situated on Willow Road, London, NW3 with 4 addresses.
It ranks as the 1909th largest and 1424th most expensive of the 3,593 buildings in the NW3 area. The most common property type is a period flat built between 1800 and 1911.
The building contains a total of 4 properties: 3 flats and 1 other property.
- Ave. Sale Price
- £781,046
- 10 Year change
- down 8.0%
- Ave. Rental Price
- £2,428pcm
- 10 Year change
- up 39.8%
- Ave. £ per ft²
- £1,388/ft²
- Ave. Gross Yield
- 3.7%/year/yr
Explore Properties on Willow Road, London, NW3
- Flat 1, 31 Willow Road
Period Flat
- Flat 2, 31 Willow Road
1 Bed Period Flat
- Flat 3, 31 Willow Road
1 Bed Period Flat
- Flat 4, 31 Willow Road
2 Bed Period Flat
Sales Market Trends
The last sale in 31, Willow Road sold for £680,000 on 17th October 2025. Since then prices are down an average of 0.2%.
The current average value in the building is £781,046.
The 31, Willow Road Sales Market has decreased by 8.0% over the last 10 years.
| Period | Year on Year | Average Price |
|---|---|---|
| July 2026 | -1.3% | £781,046 |
| July 2025 | 0% | £791,275 |
| July 2024 | -1% | £791,584 |
| July 2023 | 0.4% | £799,369 |
| July 2022 | 0.8% | £796,159 |
| July 2021 | 0.4% | £789,798 |
| July 2020 | -0.3% | £787,030 |
| July 2019 | 0.3% | £789,159 |
| July 2018 | -3.1% | £786,426 |
| July 2017 | -4.4% | £811,471 |
| July 2016 | 3.2% | £849,165 |
| July 2015 | 3.5% | £822,872 |
| July 2014 | 16.1% | £795,366 |
| July 2013 | 7.2% | £685,023 |
| July 2012 | 9.8% | £639,307 |
| July 2011 | 3.8% | £582,103 |
| July 2010 | 16.1% | £560,705 |
| July 2009 | -8.4% | £483,003 |
| July 2008 | 2.4% | £527,303 |
| July 2007 | 0% | £514,822 |
Rental Market Trends
The current average rental value in the building is £2,428.
The 31, Willow Road Rental Market has increased by 39.8% over the last 10 years.
| Period | Year on Year | Average Price |
|---|---|---|
| July 2026 | 6.5% | £2,428pcm |
| July 2025 | 3.3% | £2,279pcm |
| July 2024 | 3.9% | £2,205pcm |
| July 2023 | 9.7% | £2,121pcm |
| July 2022 | 14.9% | £1,934pcm |
| July 2021 | -4% | £1,682pcm |
| July 2020 | -1.5% | £1,753pcm |
| July 2019 | 4.5% | £1,779pcm |
| July 2018 | 0.2% | £1,703pcm |
| July 2017 | -2.1% | £1,700pcm |
| July 2016 | 0.6% | £1,736pcm |
| July 2015 | 3.3% | £1,725pcm |
| July 2014 | 2.1% | £1,670pcm |
| July 2013 | -2.5% | £1,636pcm |
| July 2012 | 2% | £1,678pcm |
| July 2011 | 8.5% | £1,645pcm |
| July 2010 | 8.1% | £1,517pcm |
| July 2009 | -10.2% | £1,404pcm |
| July 2008 | 4.1% | £1,563pcm |
| July 2007 | 0% | £1,502pcm |
Sales History
The last recorded sale was on 17th October 2025 for £680,000 and since then the market in the area has decreased by 0.2%.
31, Willow Road, London, NW3 1TL has had 3 sales since 1995, with 2 in the last three years and 1 in the last twelve months.
- Sold Oct 2025£680,000 | 1 Bed FlatFlat 2, 31, Willow Road, London, NW3 1TLFlat 2, 31, Willow Road, London, NW3 1TL
- Sold Jul 2025£740,000 | 1 Bed FlatFlat 3, 31, Willow Road, London, NW3 1TLFlat 3, 31, Willow Road, London, NW3 1TL
- Sold May 2021£575,000 | 1 Bed FlatFlat 2, 31, Willow Road, London, NW3 1TLFlat 2, 31, Willow Road, London, NW3 1TL
Property Types
- 3 period flats built between 1800 and 1911
- 1 other address of unknown type
- period flat (3)
- Unknown (1)
Energy Efficiency
- Energy Performance Certificate (EPC) surveys have been conducted for 3 properties.
- The most common rating is D.
- A (0)
- E (0)
- B (0)
- F (0)
- C (0)
- G (0)
- D (3)
- No EPC (1)
Top 3 Most Expensive Sales
- Sold Sep 2022£7,950,000 | 6 Bed House22, Willow Road, London, NW3 1TL22, Willow Road, London, NW3 1TL
- Sold Jun 2017£6,700,000 | 6 Bed House22, Willow Road, London, NW3 1TL22, Willow Road, London, NW3 1TL
- Sold Aug 2012£5,050,000 | 6 Bed House18, Willow Road, London, NW3 1TJ18, Willow Road, London, NW3 1TJ
Schools Nearby
- New End Primary School300 m away
- Christ Church Primary School, Hampstead400 m away
- Fitzjohn's Primary School500 m away
- William Ellis School1.4 km away
- Parliament Hill School1.5 km away
- La Sainte Union Catholic Secondary School1.6 km away
More reading links
Public Transport Nearby
The closest station to 31, Willow Road, London, NW3 1TL is Hampstead station, which is 500 metres away.
- Hampstead|500 m away
- Hampstead Heath|500 m away
- Belsize Park|900 m away
- Finchley Road & Frognal|1.1 km away
